Paola Morales

Paola Morales is an accomplished marketing professional with diverse experience in digital marketing, brand management, and social media strategy. Currently serving as a Marketing Executive at Cover-More Group since March 2023, Paola has previously held roles, including Social Media Assistant at Outhouse and Campaign and Brand Manager at Linio, where responsibilities included developing marketing strategies and managing creative processes. At El Puerto de Liverpool, as a Digital Branding Consultant and Digital Content Specialist, Paola focused on streamlining advertising processes and enhancing social media presence. Prior experience includes working as an Account Executive and Account Trainee at Ogilvy México, managing various projects in ATL, BTL, and digital marketing. Paola holds a Master’s degree in Digital & Content Marketing from Technological University Dublin and a Bachelor's degree in Communication and Media Studies from Universidad La Salle, along with an academic exchange program at DePaul University.