Betsey Vold

Betsey Vold has a strong background in demand generation and marketing operations. In their most recent role as the Manager of Demand Gen & Marketing Ops at Coviance, they are responsible for overseeing demand generation strategies and marketing operations. Prior to that, they worked as the Demand Generation Manager at Regrow Ag, where they played a key role in driving demand and generating leads. Betsey's experience also includes a position as the Manager of Demand Generation at Vertex Software, where they built and managed digital marketing campaigns and served as the main point of contact for marketing technology vendors. Earlier in their career, they worked as a Marketing Manager at Dice, where they monitored website traffic patterns and conducted A/B tests to optimize conversions. Betsey also held the position of Associate Marketing Manager at Dice, where they managed various marketing campaigns and implemented lead nurture programs using Marketo.

Betsey Vold earned their BBA degree in Marketing from the University of Iowa - Henry B. Tippie College of Business between the years 2009 and 2013. Betsey went on to pursue a Master of Business Administration (MBA) with a focus on Marketing at The University of Iowa Tippie College of Business from 2015 to 2018.