'Timileyin Joel

Timileyin Joel is an experienced Growth Associate at Cowrywise since July 2021, focusing on customer acquisition, retention, lifecycle marketing, marketing experimentation, market research, and SEO content creation. In addition, Timileyin leads the Cowrywise Ambassadors program, reaching over 50,000 students across 463 tertiary institutions in Nigeria, and emphasizes brand awareness and community-based marketing. Previous roles include Product Growth at Flutterwave, where responsibilities included user research and marketing strategy, and Business Development at Wallion Aquatics. Timileyin's educational background includes a mini-MBA from Lagos Business School and a Bachelor of Science in Business Administration and Entrepreneurship Studies from Kwara State University, along with coursework from Startup School Online.