Jessica Lanier

Jessica Lanier is an experienced marketing executive with a robust background in leading and transforming marketing initiatives within the automotive industry. Currently serving as Vice President of Marketing for Inventory and NextGear Capital at Cox Automotive Inc., Jessica has held various leadership roles within the organization since 2016, including AVP for Manheim and NextGear Capital Marketing. Throughout a career spanning over two decades, Jessica has demonstrated expertise in developing strategic marketing plans, enhancing team performance, and driving operational excellence across multiple teams. Educationally, Jessica holds a Bachelor of Science in Business, Management, Marketing, and Related Support Services from Florida State University.