Salim Omar

Founder, President and CEO at CPA Marketing Genius

Salim Omar, CPA has a diverse work experience that spans several companies and roles. Salim is the President and CEO of CPA Marketing Genius, where they have been since 2008. Salim is also the Keynote speaker for the CPA Success Intensive 2019 City Tour. Prior to this, they held the positions of President and CEO at Straight Talk CPAs since 1996. Salim is also the host of The Advisory Circle. In addition, Salim Omar serves as a Board Member at TargaTek, Inc., a company that offers an AI-driven 'Performance Intelligence Platform'. Recently, they founded and serves as the CEO of eSenshi. Overall, Salim Omar has shown consistent leadership and expertise in the field of accounting and business management.

Salim Omar, CPA began their education journey in 1985 when they enrolled at The University of Texas at Arlington, majoring in BBA-Finance. Salim dedicated three years to this program, completing their undergraduate education in 1988. In pursuit of further knowledge and specialization, Salim Omar joined Walsh College in 1989 and concluded their studies in 1990, earning a Masters degree in Accounting. This educational background has equipped him with a strong foundation in business and accounting, laying the groundwork for their future career as a certified public accountant.

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CPA Marketing Genius

My name is Salim Omar, and I'm not a guru. I'm a CPA practitioner, just like you. I’ve spent the last 12 years uncovering the keys to marketing success of any CPA firm. I’ve used my financial expertise as a Certified Public Accountant and my struggles in the early years of starting my CPA practice as a springboard for understanding the success principles that create CPA firms that are profitable, respected, and fun for their employees. My experience as a former Chief Financial Officer gives me the unique ability to understand what your clients are looking for in a CPA. You will also benefit from the thousands of hours of “experiments” that I’ve conducted in my own practice to uncover the secrets to consistent, measurable, and profitable marketing success. I will take this inside knowledge and show you how to make your firm irresistible to business prospects. Although you can read my work in my book Straight Talk About Small Business Success in New Jersey or my articles in prestigious publications like Accounting Today, The CPA Journal, Financial Advisor and Wealth Manager, I am excited to offer you a marketing system “The Genius CPA Marketing System” which will put you among the most successful CPA practices. You won’t find an easier, profitable, or more useful marketing system on the market.


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