Denise Casper

Denise Kraft Casper is a seasoned professional in market research with extensive experience spanning several leadership roles. Currently serving as a Project Manager at C+R Research since July 2022, Denise has previously held positions including Senior Qualitative Research Manager at Behaviorally, Shopper Lab Manager at PRS InVivo, and Field Manager at Invivo BVA. Denise's career also includes significant tenure as VP of Operations at North American Insights and Project Analyst at Elrick & Lavidge. Additionally, Denise served as Director of Data Collection at Conway/Milliken early in the career. Denise holds a BA in Economics from the University of Illinois Urbana-Champaign, completed between 1986 and 1988.