Yezhu Li

Yezhu Li is a skilled Product Analyst at Credible with extensive experience in funnel analysis and optimization, focusing on mortgage-refinance products. Prior to this role, Yezhu served as a Business Analyst at FriendFinder Networks Inc., where expertise in data querying and extraction was applied to generate actionable insights through MySQL, PostgreSQL, and Python. Yezhu's earlier positions include a Data Analyst Intern at Atollogy, Inc., where data interpretation and visualization were key responsibilities, and Marketing Manager at Zhihu.com, leading global marketing campaigns for brands like IKEA and Nike. Additional experience includes a Senior Marketing Executive role at L'Occitane en Provence, focusing on digital marketing, and an Account Manager position at Douban, overseeing advertising campaigns. Yezhu holds a Master of Science in Business Analytics from Santa Clara University and a Bachelor of Arts in Communications from Fudan University.