William Tigar

William Tigar is a seasoned sales and marketing specialist with extensive experience in the automotive finance sector. Currently serving as a Sales and Marketing Specialist at GrooveCar since January 2025, Tigar previously held the position of Director of Sales National Accounts at Credit Acceptance from August 2015. In addition, Tigar's career includes roles such as Director of Dealer Development at Carvant Financial LLC, where responsibilities included recruiting and training car dealers, and Finance and Insurance Executive at Zurich, focusing on insurance-based finance products for New York dealerships. Tigar also served as Market Area Manager and Regional Sales Manager at Credit Acceptance and Wells Fargo Financial, respectively, where strong relationship management with dealers and achievement of sales goals were emphasized during tenure.