Matthew Crummack

Matthew Crummack is an experienced executive having led the transformation of big consumer-facing digital brands across different geographies. Matthew was the Group CEO of GoCo Group plc prior to its sale in 2021 to Future plc for $794m, and the CEO of lastminute.com Group where he led the turnaround of the business prior to its sale to Bravofly Rumbo Group for $120m in 2015.

Previously Matthew was Senior Vice President of Lodging at Expedia, managing the supply of hotels and transportation inventory for the global group, and started his career in consumer goods across Europe at Procter & Gamble and Nestle.

Matthew also serves as a Senior Non-Executive Independent Director at National Express plc, a Non-Executive Director and advisor to London start-up Kidadl and as a Member of Aston University’s Advancement Board. Matthew received a BSc in International Business and Modern Languages from Aston University and in 2016 was made an Honorary Doctor of Science.