Brian Reaney

Senior Manager, Retail Growth Initiatives at Cresco Labs

Brian Reaney possesses extensive experience in operations and project management, currently serving as Senior Manager of Regional Operations Excellence at Cresco Labs since January 2019. Prior roles at Cresco Labs include Director of Retail M&A Integration and Senior Project Manager. Prior to Cresco Labs, Brian Reaney worked at ASCAP from March 2016 to August 2018 as Regional Account Manager, Central, leading B2B sales and revenue operations in the Midwest. Brian Reaney's career also encompasses significant roles at Sony Music Entertainment, where responsibilities included Director of Release Planning and Product Operations and Associate Director of Release Planning, focusing on digital transformation and managing global product delivery. Educational qualifications include a Bachelor of Music from New York University and an Applied Project Management Certificate from Northwestern University.

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