Bas van Seeters

Sr Manager Pricing, EMEA & APAC at Cricut

Bas Van Seeters has an extensive background in finance and sales operations, holding various leadership roles in well-known companies such as Cricut, Seagate Technology, Logitech, McDATA Technology Systems, AVAYA, and Optimay. With a Master's degree in Business Administration from the University of Alberta and a Bachelor's degree in Business Informatics from HU University of Applied Sciences Utrecht, Bas is experienced in managing annual and quarterly operating plans, improving efficiencies in sales teams, ensuring compliance, and providing economic ROI to the business. Bas is also skilled in financial reporting, variance analysis, process improvements, and building financial awareness among employees.

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