Burcu Yolal Kaçan is an experienced professional in digital marketing and client management, currently serving as a Client Partner for Key Travel Accounts at Criteo since August 2021. Prior roles include a Digital Operations Manager at adidas, where efforts focused on adapting stakeholders to new operational models, and a Mobile Growth and Loyalty Executive at Connected2.me, responsible for strategic marketing plans and campaign management. Earlier experience at Criteo involved managing retargeting campaigns for major advertisers in Turkey, while positions at Dentsu Aegis Network encompassed performance marketing strategy and digital media planning. Burcu holds a Bachelor's degree from Middle East Technical University.
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