Gregory Mialhe

Gregory Mialhe is an accomplished professional with extensive experience in marketing, sales, and digital strategy across various sectors, particularly in retail and media. Currently serving as the Director of Retail Media France at Criteo since December 2025, Gregory manages a diverse portfolio of retail partners and focuses on negotiating new partnerships to drive business monetization. Prior to Criteo, Gregory held the position of Director of Marketing & Direct Sales at Fnac Darty, where Gregory was instrumental in co-creating the Retailink division and leading Marketing and Sales teams. Previous roles include Digital Key Account Manager at Universal Music Group, where Gregory developed digital business strategies, and Digital Marketing Procurement Manager at SFR, overseeing agency optimization and performance-based models. Gregory began a career in the music industry with roles at Warner Music France, Radio France Internationale, and Reed MIDEM. Gregory holds a Master II in International Marketing Communications from London Metropolitan University and a Master II in Marketing from ESCEM, along with an Erasmus degree in Business Management from Universitat Autònoma de Barcelona.