Criteo
Jake Pflum is an experienced advertising and programmatic operations professional currently serving as Manager of Agency Development at Criteo since December 2022. Prior to this role, Jake held various positions at The Guardian US from August 2018 to December 2022, including Manager of Advertising & Programmatic Operations and Senior Ad Operations Specialist, where responsibilities included leading advertising revenue analysis and developing revenue forecasting models. Jake's earlier experience includes roles at Viacom as a Digital Ad Operations Specialist and Log Specialist for MTV Networks, as well as positions at Theories of Atlantis, KCDC Skateshop, ChappellRoberts, and iHeartMedia. Jake holds a degree in Mass Communications, with a focus on Public Relations, from the University of South Florida.
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Criteo
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Criteo is a global technology company that powers the world’s marketers and media owners with trusted and impactful advertising through its world-leading Commerce Media Platform, a suite of products that activates the world’s largest set of commerce data to drive better commerce outcomes.