Michelle Pruett

Michelle Pruett has over a decade of experience in content and brand marketing. As the Global Head of Content and Brand Marketing at Criteo from April 2017 to June 2022, Michelle led a team to connect brand narratives to product stories across diverse global markets, driving awareness and sales through integrated campaigns. Prior to Criteo, roles included Content Director at Reserve, where Michelle oversaw copy and positioning for a tech startup, and Product Marketing Manager at Paxley, focusing on product messaging and influencer partnerships. Earlier experience includes serving as a Business Analyst at WDM Group, managing database optimization and CRM growth. Michelle holds a degree from New York University.