Samantha Bates

Samantha Bates is a seasoned professional in sales support and project management, currently serving as Sales Support Manager for Retail Media at Criteo since November 2021. Prior experience includes roles as Project Manager II at Stride, Inc., and Senior Account Executive positions at both SparkFire Branding, LLC and Wallace & Company Marketing. Samantha also contributed as a Customer Success Specialist at CWPS, and a Jr Account Executive at The Leigh Agency. Earlier in the career, a foundation in marketing was established as a Marketing Intern at Fletcher Prince. Samantha holds a Bachelor of Science in Business Administration with a focus on Marketing from Longwood University, earned between 2005 and 2009.