Nitesh Anand

Nitesh Anand is an experienced digital marketing professional with a strong background in search strategy and SEO. Currently serving as a Senior Search Strategist at Critical Mass since August 2023, Nitesh previously held the position of SEO Manager at Saatchi & Saatchi Canada from June 2022 to August 2023. At HiveMinds, from February 2018 to April 2022, Nitesh led a diverse portfolio of accounts and developed a content strategy that helped a major cryptocurrency client reach 1 million monthly visitors within a year. Earlier roles include Marketing Manager at SuperProfs.com, where Nitesh implemented digital marketing campaigns, and Management Trainee at Finitiatives Learning India Pvt Ltd., focusing on media planning and content creation. Nitesh holds a Master of Business Administration in Marketing and Systems from the SDM Institute for Management Development, completed in 2016.