Ryan Shirazi

Search Strategist at Critical Mass

Ryan Shirazi has a diverse work experience. Ryan started as a Marketing Intern at Alchemy Group in 2018. In 2019, they joined Performics India as a Search Engine Optimization Analyst, where they planned and executed SEO strategies for domestic and international clients. Ryan then worked as a Crew Member at McDonald's and as an SEO & Paid Search Specialist at kipling media in 2021. At kipling media, they managed paid search and display campaigns, optimized ad copies, and conducted keyword research for SEO. Ryan also worked as a Sales Associate at 7-Eleven, where they provided excellent customer service, increased sales, and convinced customers to join the loyalty program. Currently, Ryan is employed at Critical Mass as an Associate Search Strategist, and starting in May 2023, they will transition to the role of Search Strategist.

Ryan Shirazi completed a Bachelor of Management Studies degree in Marketing from the University of Mumbai from 2016 to 2019. In 2021, they enrolled at Capilano University and obtained a Post Baccalaureate Diploma in North American Business Management with a focus on Marketing. Additionally, Ryan obtained several certifications, including the BrightEdge Professional Certification from BrightEdge in February 2022, the Google Ads Essential Training from LinkedIn in October 2021, the Hootsuite Platform Certification from Hootsuite in October 2021, the Master In-Demand Professional Soft Skills from LinkedIn in October 2021, the Prepare Yourself for a Career in Sales from LinkedIn in October 2021, the Digital Marketing certification from Stukent in June 2021, and the Advanced Excel certification from FinStat (specific month and year not provided). Ryan also earned certifications in Google Ads Display, Google Ads Search, Google Analytics Individual Qualification (GAIQ), and The Fundamentals of Digital Marketing from Google (specific months and years not provided for these certifications).

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Org chart

Timeline

  • Search Strategist

    May, 2023 - present

  • Associate Search Strategist

    April, 2022

  • Search Strategy Intern

    January, 2022