Lorie M. O’Neill

Principal at Critical3 Marketing

Lorie O’Neill brings more than 19 years of high tech sales and marketing experience to Critial3 Marketing — all centered on strategies and execution to drive revenue.

Her leadership experience includes developing and executing company messaging and sales positioning, and building product marketing, industry marketing and lead generation organizations from the ground up at high tech companies such as Clarus and Radiant Systems. Lorie has also directed strategies for vertical industry programs, interactive marketing, product sales and channel marketing. Lorie leverages her experience in sales and marketing to prioritize and achieve the critical alignment necessary to drive effective marketing focused on real value and high impact results for sales.

Lorie’s successful sales and marketing career also includes technology leaders such as PeopleSoft, Hyperion Software and Dun & Bradstreet Software. Lorie is a CPA and graduated with a B.S. in Commerce from the University of Virginia.

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