Haresh Sundar is the General Manager of Sales Marketing at Crompton Greaves Consumer Electricals Limited, a position held since October 2022. Prior to this role, Haresh served as Assistant General Manager at Emerald Jewel Industry India Limited, leading sales and marketing initiatives that resulted in significant revenue growth and improved profitability. Haresh has a strong background in marketing, having launched the Dairy Business Vertical at A V THOMAS AND COMPANY LIMITED and achieving notable brand recognition with Dairysure. Earlier roles include Senior Marketing Manager at HIL Limited, where strategic marketing approaches positioned Aerocon pipes among the top brands, and various marketing positions across reputable companies like Butterfly Kitchen Appliances, Lavazza, Pernod Ricard, and Virgin Mobile India. Haresh holds a PGDM in Business Analytics from the Institute of Management Technology, Dubai, and an MBA in Marketing from the University of Madras, complemented by a BES in Electronic Science from The New College.