Krista White, CPC

Director of Marketing at Crow Canyon Software

Krista White, CPC has a diverse work experience spanning various roles and industries. Krista is currently the Director of Marketing at Crow Canyon Software since August 2022. Prior to this, Krista co-founded and served as the President of A Dog's Love, a company dedicated to giving back to shelter dogs and providing exceptional products for dogs and dog lovers. Krista developed the company culture and policies, coordinated HR, recruiting, and training, and successfully built and scaled a remote team from December 2014 to August 2022.

Before A Dog's Love, Krista held multiple roles at It's Just Lunch DC, starting as a Consultant in March 2009, then becoming the Director of Operations in December 2009, and ultimately serving as the President from February 2012 to July 2015. Krista also worked as an Administrative/Marketing Assistant at Fifth Avenue Agency in 2008, supporting senior executives and contributing to marketing efforts.

Krista's passion for animals is evident in their work as the Founder/President of Respect for Every Animal Life from February 2007 to May 2008. Additionally, they gained valuable experience as a Pet Care Specialist at PetSmart from October 2002 to May 2008.

Overall, Krista has a proven track record of leadership, business development, team building, and a strong commitment to making a positive impact in the field of marketing, animal welfare, and pet care.

Krista White, CPC, holds a Bachelor of Science degree in Business from Mount St. Mary's University, which they attained from 2004 to 2008. In addition, Krista obtained certification as a Certified Professional Coach from Fowler Wainwright International in April 2012.

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