Hallie Harenski

SVP, Marketing & Corporate Communications at Crum & Forster Holdings Corp.

Hallie Harenski has a diverse work experience spanning various roles and industries. Hallie currently works at Crum & Forster as the SVP of Marketing and Corporate Communications, a position they have held since January 2023. Prior to this role, they served as the Head of Corporate Communications at the same company from December 2018 to January 2023.

In addition to their current position, Harenski has held several positions at Crum & Forster, including Strategy and Innovation Head for Accident & Health from December 2017 to December 2018, and International Marketing & Distribution Executive for Accident & Health from June 2015 to December 2017.

Harenski also has experience in the insurance industry with other companies. Hallie served as the SVP and Chief Marketing Officer at American International Group from August 2012 to January 2015. Prior to that, they were the Vice President of Emerging Consumer-Microinsurance at Zurich Financial Services from 2009 to 2012.

Before their insurance industry roles, Harenski worked at MetLife as the Vice President of Direct Marketing, International from 2006 to 2008. Hallie was responsible for leading the direct marketing division for international life insurance operations in 15 countries. Hallie also worked at AIG in various international marketing roles from 2000 to 2006, including Regional Direct Marketing Manager for Latin America and General Manager of Italy.

Harenski's career began at Kroll Worldwide as the Director of Marketing and Research in Pittsburgh from 1996 to 1998. Hallie was responsible for developing and implementing marketing strategies for new client acquisition.

Harenski is also an active member of industry organizations. Hallie serves on the Board of the Insurance Marketing & Communications Association, starting in October 2021. Hallie is also an Editorial Board Member for The Journal of Brand Strategy since January 2015.

Additionally, Harenski has worked as a News Correspondent for The Digital Insurer from November 2016 to November 2018. In this role, they contributed insights and news on insurance and technology to the digital insurance community.

Hallie Harenski obtained their Bachelor of Arts (BA) degree in International Service from American University in 1989-1993. Hallie then pursued a Master of Arts (MA) degree in Teaching English to Students of Other Languages (TESOL) from American University from 1993-1995. Additionally, they acquired a Master of Business Administration (MBA) degree in International Business and Marketing from The George Washington University School of Business in 1998-1999. Finally, they completed a concurrent Bachelor of Arts and Master of Arts (BA/MA) program in International Service and TESOL from American University, although the exact timeline for this degree is not specified.

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Timeline

  • SVP, Marketing & Corporate Communications

    January, 2023 - present

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