Frances Hathcock is an accomplished marketing professional with extensive experience in wholesale marketing and brand activation. Currently serving as Director of Wholesale Marketing at Curaleaf since September 2020, Frances has held various roles including Regional Director and Marketing Manager. Prior experience includes Activation Manager at Grassroots Cannabis, and Manager for Diageo Brands at Match Marketing Group, focusing on experiential marketing and event activation. Frances's career also includes roles at Inspira Marketing Group and Chicago History Museum, where strategic marketing and public relations initiatives were executed. Frances holds a Bachelor of Arts degree in Communication and Media Studies from the University of Illinois Chicago.
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