Alex Boothe is a Senior Advertising and Media Executive at Currys plc, responsible for managing product-oriented above-the-line campaigns across creative development, production, and media planning since May 2023. Previous experience includes roles as Director at Boothe Investments, managing property redevelopment and rentals, and various account executive positions at renowned agencies such as McCann and BETC, where creative development for major clients like Cigna, Air France, and Disney Parks was emphasized. Additional experience includes managing brand advertising and media for Hewlett Packard Enterprise and Hewlett-Packard, culminating in extensive work on corporate brand awareness campaigns in Western Europe. Alex Boothe holds a B.Sc. in Business Management with Marketing from the University of Birmingham and an M.Sc. in Marketing from the University of Bristol, alongside recent completion of a Digital Marketing Strategy Skills Bootcamp at the Institute of Data and Marketing.
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