Custom Building Products
Eric Carr is currently the Vice President of Commercial Marketing & Product Management at Custom Building Products. Previously, Eric held roles such as Account Director at Taproot Foundation, Director of Product Marketing & Business Intelligence at Fluidmaster, and Vice President of Marketing & Product Development at American Racing Equipment. Eric's experience includes leading product management teams, launching new products, improving profitability, and overseeing branding strategies. Eric holds an MBA in Marketing & Strategy from UCLA Anderson School of Management and a BS in Industrial Engineering from Purdue University.
Custom Building Products
Custom® Building Products, based in Huntington Beach, Calif., is North America’s leader in flooring preparation products and tile and stone installation systems for residential and commercial projects. The company’s product brands, including WonderBoard® Lite backerboards, RedGard® waterproofing membranes and uncoupling mat, SimpleMat® tile setting mat, Fusion Pro® Single Component® , Prism® Color Consistent, CEG-Lite® and Polyblend® grouts, a comprehensive line of lightweight mortars, TileLab® and AquaMix® maintenance products, and SuperiorBilt® tools, are considered among the most popular and most trusted by industry professionals. Custom Building Products continually raises standards for the flooring, tile and stone industry through its commitment to provide performance-driven installation systems and support. For more information on CUSTOM’s quality tile, stone and flooring installation products and comprehensive resources including product and warranty information, installation specifications and technical support, please visit www.custombuildingproducts.com or call (800) 272-8786.