Customer Education Management Association (CEdMA)
Sarah Sedgman is an accomplished executive with extensive experience in education and customer success within the technology sector. Currently serving as CEO of LearnExperts since July 2018, Sarah emphasizes the importance of early training for driving revenue and growth. Additional roles include board member positions at Beauceron Security and the Customer Education Management Association, as well as an Executive Advisor for Invest Ottawa's Scale-up Program. Prior to these roles, Sarah held various leadership positions at Kinaxis, Technology Services Industry Association, PTC, and IBM, where notable achievements included enhancing customer value strategies and developing successful education programs. Sarah holds a Bachelor of Arts in English Literature from the University of Waterloo.
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Customer Education Management Association (CEdMA)
CEdMA (Customer Education Management Association) is a unique not-for-profit professional association founded in 1991 for managers of training businesses in companies that manufacture and distribute technology products. We provide an on-going forum for our members to discuss, explore, and share best practices, thought leadership, and current trends across all aspects of the technology training industry. CEdMA is a vibrant and resourceful community and is open to: • Education Executives, VPs, Directors, and Senior Managers • Education Managers in Delivery, Course Development, Sales & Marketing, Certification, and Partnerships • Training Professionals on a Management Path including Senior Trainers, Senior Course Developers, Project & Program Managers Why join CEdMA? • Access Industry trends and benchmarking data • Network with other education professionals in the technology sector • Increase productivity by learning from others who have faced similar challenges • Receive instant feedback on projects and ideas from other professionals • Attend our bi-annual conferences.