Bill Ferguson

Bill Ferguson is an experienced leader in digital product management, currently serving as the Lead Director at CVS Health since February 2015. Ferguson's focus encompasses search, recommendations, notifications, and chat across native app, web, and backend teams. Previous roles include Director of Product Management for Search, specializing in SEO and information systems, and Senior Manager in Digital Product Management. Earlier experience includes positions at Staples as Product Owner and SEO Analyst, as well as a CRM internship at Tripadvisor and consultancy work at Leigh Davis Honn. Ferguson holds a Bachelor of Arts in Marketing from Assumption University and completed corporate education in Transitions to Advanced Leadership at Duke University in 2021.