Jasmine Lee

Jasmine Lee is a dynamic content and social media professional with a diverse background in digital strategy and editorial management. Currently serving as the Content and Social Media Lead at Asian Leadership Collective, Jasmine oversees content strategy across platforms such as Instagram and YouTube, while managing a team to enhance audience engagement. Experience includes consulting editorial work for CK Hutchison Holdings Ltd and evaluating customer experience for luxury brands at CXG. Past roles feature significant contributions as Editor-in-Chief at Harbour Times, where Jasmine drove substantial increases in readership and website traffic, and sales and marketing initiatives at Thoughtmix. Jasmine holds a Bachelor of Arts in Political Science and Government from McGill University, reflecting a foundation in effective communication and analysis.