Alexander Whitley

Alexander Whitley is a seasoned entrepreneur and marketing professional with extensive experience in various industries, particularly in agriculture and decentralized finance. As Co-Founder of VidaNow since December 2022, Alexander has also been a core contributor at Cypher, a decentralized finance protocol, since November 2020. Previously, Alexander served as Managing Director at Arva Intelligence from April 2019 to November 2020, focusing on machine learning applications in agriculture, and held the position of Global Marketing Director at Taranis from February 2018 to April 2019. Alexander's earlier roles include Director of Client Solutions at Mavrx Inc., Founder & President of Heartland Consulting LLC, and Co-Founder & President of Innovative Family Farms, with a strong emphasis on business development and marketing strategies. Educationally, Alexander has participated in prestigious programs such as Y Combinator and MassChallenge and holds a Bachelor of Arts in Communication and Media Studies from Hanover College.