Erin Magner

Director, Copy & Content Strategy at dLuxury Brands

Erin Magner has extensive work experience in the field of copywriting and content strategy. Erin is currently serving as the Director of Copy & Content Strategy at d.Luxury Brands, where they are responsible for voice, messaging, and direct response copywriting for various luxury portfolio brands. Their key areas of focus include paid media, email, SMS, e-commerce, direct mail, and branding.

Prior to their current role, Erin worked as a Senior Copywriter for various clients as a self-employed professional. Erin handled copywriting across multiple channels such as e-commerce, in-store, packaging, email, social media, video, blog, and podcast. Erin also has expertise in brand voice development and product/color naming.

Erin has also worked as a Contributing Editor for Well+Good and as a Senior Copywriter for Beautycounter. Their previous roles include Deputy Editor at Niche Media, Digital Editor at Style Network (under NBCUniversal, Inc.), Trend Forecaster at Stylus Media Group, Fashion and Beauty Editor at Angeleno Magazine [Modern Luxury Media], LA Editor at Racked, and Account Manager at Idea Generation.

Overall, Erin Magner has a diverse background in copywriting, content strategy, and editorial roles, showcasing their expertise in various industries and mediums.

Erin Magner holds a Post-Graduate Certificate in Journalism from the London College of Fashion, University of the Arts London, obtained in 2007. Prior to that, Erin completed their Bachelor of Arts degree in French and Communications at Susquehanna University, which they attended from 2000 to 2004. In 2003, they also studied French, Art, and Architecture at Université Paris-Sorbonne. In addition to their academic qualifications, Erin has earned certifications as a Registered Yoga Teacher from Yoga Medicine in February 2016 and as a Certified Holistic Health Coach from the Institute for Integrative Nutrition in March 2015.

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Timeline

  • Director, Copy & Content Strategy

    February, 2022 - present