Alex Martin-Banzer

Alex Martin-Banzer is an experienced brand and marketing professional currently serving as the Western Star Brand Manager at Daimler Truck North America since September 2014. With a background in vocational market segment strategy and product strategy, Alex has held various roles within the company, including Brand Marketing Specialist and Support Specialist to the Senior Vice President of Engineering and Technology. Prior experience includes content writing for The Motor Bookstore, where Alex managed Continuing Education Units topics and executed successful marketing strategies that led to high enrollment rates. Alex also completed internships at Sports Car Market Magazine and worked briefly at Migration Brewing. Alex holds a Bachelor of Business Administration from Oregon State University and a Diploma in International Management from Grenoble Ecole de Management.