Tony Tsai has extensive work experience in various marketing and sales roles. Tony is currently working as a Digital Sales Lead at Daimler Truck North America, where they manage the product life cycle and identifies consumer trends and opportunities. Prior to this, they founded Tsai'd Marketing, a full-service marketing company specializing in digital marketing and SEO. Tony has also worked as a Senior Director of Marketing at Goodstock & Co., where they led integrated campaigns and managed a team. Tony has experience in product marketing, as an Aftermarket/Fleet Product Marketing Manager at Consolidated Metco. Tony has also worked at Volvo Trucks and Nissan Motor Co., Ltd., where they led sales and marketing strategies and implemented customer experience initiatives. Tony's career began at Toyota North America, where they held multiple roles with a focus on digital marketing, aftersales, and customer experience. Tony started their career as an Automotive Technician and Service Advisor at Tony Divino Toyota.
Tony Tsai has a Bachelor's of Science degree in Technical Sales & Marketing and Automotive Technology from Weber State University. Tony has also obtained various certifications, including Google Advanced Analytics and Google Beginner Analytics from Google in 2020, and Introduction to analytics: Communicating with data, Managing the Organization: From Organizational Design to Execution, Marketing Management II, Digital Marketing, Digital marketing channels: Planning, Digital Marketing Channels: The Landscape, Digital Analytics for Marketing Professionals: Marketing Analytics in Practice, and Digital Marketing Analytics in Theory from the University of Illinois at Urbana-Champaign, with the obtained years ranging from 2017 to 2019. Additionally, they hold an Automotive technician certification from ASE - National Institute for Automotive Service Excellence obtained in 2007.
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