DAINESE
Joris Birnie is the founder of Birnstar, established in July 2010, which specializes in distributing brands such as Faction Skis, Phaenom Boots, and Dainese, among others. In addition to the winter sports division, Birnstar collaborates with Rotterdam Agency for the sales of VANS, FlowerMountain, and FlamingosLife in the Benelux region. Joris Birnie also serves as an agent for multiple brands, including VANS, Smith Optics, and Dainese, focusing on various action sports and lifestyle segments. Furthermore, Joris Birnie is an independent IKO Level 2 instructor, organizing kitesurf lessons, and has experience as a freelance test coordinator for mountain biking and snowboarding, contributing to various sports magazines. Academic background includes studies in Bouwtechnische Bedrijfskunde at Avans University of Applied Sciences and Bouwkunde at MTS.
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