Gretchen Crichton

Director Of Industry Partnerships at Dairy MAX Inc.

Gretchen Crichton has a diverse background in marketing and public relations. Gretchen currently serves as the Director of Industry Partnerships at Dairy MAX Inc., where they lead a team to establish and nurture relationships for the growth of dairy partners. Prior to this, Gretchen was the Business Development Manager at the same company, supporting dairy farm families and promoting the benefits of dairy through partnerships and educational programs.

Before joining Dairy MAX Inc., Gretchen worked as an Account Executive at Culver Public Relations, where they were responsible for media relations and securing media placements for various clients. Gretchen also gained experience in marketing roles at McDonald's Corporation, including Marketing Director, Marketing Manager, Marketing Supervisor, Marketing Coordinator, and Local Store Marketing Representative. In these positions, they oversaw advertising agencies, managed marketing activities, facilitated media relations, and implemented merchandising initiatives. Gretchen received recognition for their achievements, such as being awarded Marketing Manager of the Year and receiving the Bright Idea award for their contributions.

Gretchen Crichton completed their Bachelor of Arts (B.A.) degree in Journalism from Texas State University, attending from 1989 to 1994. Additionally, they participated in the Walt Disney World College Internship Program from 1992 to 1993, focusing on Business, Management, Marketing, and Related Support Services.

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Timeline

  • Director Of Industry Partnerships

    September, 2021 - present

  • Business Development Manager

    November, 2016