Freya Hill

Head Of Insights And Digital Marketing at DairyNZ

Freya Hill's work experience begins in 2008 as a Policy Adviser in the Research and Statistics Team at the Ministry of Transport in New Zealand. Freya was responsible for creating analytical commentary for the annual ministerial "Road User Statistics" report and worked on strategic initiatives with the NZTA and other ministries.

From 2011 to 2012, Freya worked as an Account Executive and Social Media Manager at Mark (M&C Saatchi). Freya managed the Nestle account, developed content strategies, and was responsible for the collaboration between the agency and consultant developers on the build and launch of a large new Nestle corporate website.

In 2012, Freya joined FRAMECAD Limited, where they held two roles. As a Marketing and Communications Specialist, they led the development and execution of the company's global digital marketing strategy, resulting in a 60% increase in lead generation. Freya also managed a large, complex project and handled supplier and vendor management. Later, as a Product Manager, they were responsible for end-to-end product management of aftersales products and services, led virtual teams on projects, and introduced Design Thinking and Human-Centered Design methodologies into the business.

From 2016 to 2017, Freya worked at Sovereign, first as a Customer Experience Improvements Manager, where they used customer and business insights to design and launch CX improvements. Freya led a program to improve the customer renewal process and created a framework for reporting on all customer experience-related projects within the business. Later, as a Strategy Advisor to the Chief Operating Officer, they created and led the execution of key strategic projects and initiatives, developed a business unit strategy, and established KPIs for key projects.

In 2017, Freya joined BNZ as the Customer Experience Design Lead, designing commercially viable customer experience improvements based on data. Freya successfully led a team during a high-profile project analyzing Small Business lending and presented strategic analysis to the BNZ Board of Directors.

Freya's most recent role is at DairyNZ, where they currently serve as the Head of Insights and Digital Marketing.

Freya Hill's education history began in 2006 when they attended the Victoria University of Wellington. Freya pursued a Bachelor of Arts degree, focusing on English and Philosophy, and completed their studies in 2008.

Following this, in 2008, they had a brief period of study at the University of Leeds, where they obtained another Bachelor of Arts degree, specializing in English.

In 2009, Freya continued their education at The University of Waikato, earning a Masters of Arts degree with First Class honors in 2011. Freya'sfield of study during this time was English Language and Literature/Letters.

Based on the provided information, it can be concluded that Freya Hill possesses a Bachelor of Arts degree in English from the Victoria University of Wellington and the University of Leeds, as well as a Masters of Arts degree in English Language and Literature/Letters from The University of Waikato.

Links

Previous companies

Sovereign logo

Timeline

  • Head Of Insights And Digital Marketing

    March, 2022 - present

  • Senior Manager Insights And Analytics

    February, 2020

View in org chart