Alex Abril

Alex Abril serves as a Digital Transformation & Data Project Manager at Damm since December 2018, leading digitalization and data projects in a historic company. Additionally, Alex has been a Professor of the Master's in Digital Marketing at La Salle BCN since January 2022, focusing on web design and optimization for students and professionals. Prior roles include CRM Manager at Deporvillage.com, where Alex implemented Salesforce Marketing Cloud, and Digital Marketing Consultant at BeRepublic, coordinating multidisciplinary teams and developing digital marketing strategies. Earlier experiences include positions as Community Manager at Futbolmania and Assistant Marketing at Grup FLaix. Alex holds a degree in Business Administration from Universitat de Barcelona and has pursued further specialization in Mobile Marketing and Customer Acquisition and Retention through ICEMD.