Ágnes Szabó

Ágnes Szabó is an experienced FMCG professional currently serving as the National Field Lead at Danone in Hungary. With a solid foundation in shopper marketing, sales excellence, and field leadership, Ágnes has successfully driven visibility strategies for leading dairy and plant-based brands, built the local e-commerce channel, and supported commercial teams with actionable insights. Previously, Ágnes held roles at Ernst & Young, Tesco, and dunnhumby, contributing to customer insights and marketing strategies. Ágnes earned a Master of Science in Economic and Social Sciences with a specialization in International Business Relations from the Budapest University of Technology and Economics.