Dita Kreschel

Dita Kreschel is an executive marketing and growth leader with extensive experience in brand, category, and channel strategy across FMCG, nutrition, and pharma sectors in Africa. Dita has held senior positions at leading companies, including Tiger Brands and Danone, where they successfully led growth initiatives, managed innovative product launches, and drove collaboration with retailers. Dita's previous roles include Senior Brand Manager at Tiger Brands, Retail Innovation Consultant at Petrow Food Ingredients, and Brand Manager at Aspen Pharmacare. Through a strategic approach, Dita has consistently demonstrated an ability to enhance brand effectiveness and achieve commercial objectives.