Li Ai is a DACH eCommerce and Amazon specialist with over 10 years of experience in digital marketing and sales, particularly focused on the China market. They began their career as an Account Manager at effective world Group, where they developed B2C and B2B digital marketing skills. Subsequently, Li served as an Account Director at Nurun, leading a team and managing digital marketing strategies for major FMCG brands. They held various roles at Danone, including Digital Marketing Manager and Senior Business Development Manager, where they focused on brand communication and cross-border e-commerce. Li earned a Bachelor's degree in Marketing Management from Hubei University of Arts and Science.
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