LM

Lynn Meeus

Senior Brand Manager Plant-Based Benelux

Lynn Meeus possesses extensive experience in product management and brand strategy, having held key roles at prominent companies including Mondelēz International, HARIBO, Alpro, and Danone. Starting as an ice cream shop assistant, Lynn progressed to managing complex product initiatives, such as overseeing productivity and supplier transitions at Mondelēz. In roles at PAB Benelux and HARIBO, Lynn developed and implemented marketing strategies for multiple brands, coordinating cross-functional teams to drive innovation and brand activation. Educational background includes a Bachelor’s and a Master’s degree in Applied Economic Sciences from Universiteit Antwerpen, demonstrating a solid foundation in business administration.

Location

Antwerp, Belgium

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