Sam W. currently serves as the VP Finance & Data for the UK & Ireland at Danone since February 2024. Previously, Sam W. had a prominent career at PepsiCo from April 2006 to February 2024, culminating in the role of CFO for North Europe, where responsibilities included leading the finance agenda across several key regions. Sam W. held various strategic positions within PepsiCo, focusing on revenue management and commercial strategies across Europe and Sub-Saharan Africa, including Head of Revenue Management Function. Other roles included Strategy Director and Trade Spend Strategy Senior Manager, overseeing key sales strategies and profitability optimization for major brands. Earlier experience includes serving as an Associate Consultant at Mars & Co. Sam W. earned an MEng in Aeronautical Engineering from Imperial College London in 2005.
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