Tom Hickton

Tom Hickton is a seasoned marketing professional with extensive experience in managing leading brands across various sectors. Currently serving as the Marketing Director for Danone's UKI dairy category, Tom oversees a portfolio with over £300 million in net sales, including well-known brands such as Activia and Actimel. Previous roles include Head of Marketing for Cow & Gate, where Tom was responsible for brand development and portfolio management of the UK's largest baby feeding brand, as well as various marketing positions at Lucozade Ribena Suntory, Campbell Arnott's, and Britvic PLC. Tom's experience also encompasses global brand management at Diageo for the Smirnoff brand and a solid foundation in brand management and marketing strategy at GSK. Tom holds a Bachelor of Commerce in International Business from the University of Birmingham.