Anoosha Fatima

Anoosha Fatima currently serves as the Payment Solutions Manager at Daraz, leading the development and operations of Daraz Wallet in Pakistan and Sri Lanka. In this role, significant achievements include mitigating over $350,000 in annual losses through the implementation of flexible fee structures and improving wallet processes, thereby enhancing transaction efficiency. Prior to Daraz, Anoosha worked as a Product Expert at JazzCash, where responsibilities included leading product development for the JazzCash Business app and doubling product launches by transitioning to monthly sprint cycles. Additional experience includes a role as Product & Marketing Manager at Waada, where a bilingual web app was successfully launched, and positions related to content creation and marketing. Anoosha holds a Bachelor of Business Administration in Marketing from the Institute of Business Administration, completed in 2022.