Erez Genkin

Erez Genkin is an accomplished marketing professional with extensive experience in marketing operations and engagement. Currently serving as Marketing Operations Manager at DarioHealth Corp. since March 2022, Erez leverages the Braze platform to optimize automated marketing communications and analyze campaign performance. Prior roles include Engagement Product Manager at MyHeritage, where responsibilities encompassed overseeing email campaigns and managing engagement projects, as well as serving as a Scrum Master and Quality Assurance Engineer. Erez began their career as an Account Manager at iCommerce and has held positions in customer relations and education, complemented by a Master's in Business Administration with a focus on marketing and strategy from The Hebrew University of Jerusalem.