Shalini Negi

Shalini Negi is an accomplished marketing professional with extensive experience in growth and strategy, particularly in the digital marketing domain. Currently serving as Senior Manager - Growth & Strategy at The Indian Express since August 2018, Shalini has held various roles including Manager and Assistant Manager in Audience Growth. Prior to this, Shalini worked at Dainik Bhaskar Group as Assistant Manager SEO and at iProspect as Sr. Analyst - SEO, focusing on improving website search rankings. Additional experience includes a role as Sr. Digital Marketing Analyst at AdLift Marketing Private Limited, where responsibilities included SEO, social media optimization, and PPC campaigns. Shalini began the career as an SEO Executive at SysTools, developing online promotion strategies and conducting analytical reporting. Educational qualifications include an MBA in Marketing from IMT Ghaziabad and a Bachelor's degree in Commerce from Delhi University.