Anshul Abbott

Anshul Abbott currently serves as the Head of Strategy & Operations for the APAC Ads business at Google, overseeing mid to long-term strategic and transformational projects, growth strategies, and sales activation initiatives. Previously held positions include APAC Head of Competitive Intelligence & GTM Projects at Google, where a competitive intelligence team was developed to enhance product roadmaps and seller competitiveness. Anshul is also a member of the XA Network, an investment network focused on Southeast Asian tech innovation, and an angel investor at Datakrew and BANXA. Prior experiences include serving as Executive Director of Strategy & Operations at Creador, Senior Director of International Expansion at JUUL Labs, and Principal at The Boston Consulting Group, as well as holding a pivotal role at Procter & Gamble as Head of Commercial Finance. Anshul holds a Bachelor of Accountancy from Singapore Management University and an IB Diploma from Ruamrudee International School.