Seth Lyon is currently the Manager of Creative Strategy at Centerfield Insurance Services, previously known as Datalot. Prior to this role, Seth worked as a Junior Graphic Designer at YellowHammer Media Group. Seth holds a Bachelor of Arts degree in English from Florida State University. At Centerfield, Seth oversees the production of assets for the Insurance Division's performance marketing team, ensuring compliance with regulatory measures and advertising policies set by different verticals. During their time at YellowHammer, Seth primarily focused on creating ad creative and copy for paid social media channels.
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