Barbara M. Lao

Director, Business Development, West at Datawatch Systems, Inc.

Barbara M. Lao has an extensive background in business development within the parking management industry. Barbara M. has held various leadership roles at companies like Datawatch Systems Inc, ZIRX, LAZ Parking, Standard Parking Corp., and Century Parking, focusing on strategic vision, client acquisition, and securing profitable accounts. With a Master of Arts in Journalism and a Bachelor of Arts in Communication Arts from California State University, Northridge, Barbara has a strong educational foundation to support their successful career in business development.

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Previous companies

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Timeline

  • Director, Business Development, West

    June, 2018 - present