Farah Parsa

Farah Parsa is the current Vice President of Marketing at Datos Health. Prior to this, they served as the Head of Marketing at Sterling from January 2021 to March 2021. In this role, they led all global marketing and communications initiatives for the Healthcare & Life Sciences vertical, developed cohesive strategies to drive brand awareness and grow market share, advised on new approaches to build sales funnel, and implemented marketing programs for demand creation and lead generation strategy.

From December 2018 to June 2020, Farah served as the Director of Marketing for Rectangle Health, a SaaS company. In this role, they were responsible for spearheading content creation for all marketing materials including landing pages, web pages, blogs, newsletters, and webinars. Farah also refined messaging, materials, and campaigns to support new and existing accounts.

Prior to Rectangle Health, Farah was the Director of Marketing and Communications for Apricity Resources from August 2014 to December 2018. In this role, they were responsible for creating nurture campaigns to convert MQLs to SQLs and supporting the enterprise sales team.

Farah began their career in 2012 as the Digital Media Manager for Health Care Navigator where they were responsible for managing the company's digital media presence.

Farah Parsa has a bachelor's degree in marketing and advertising from Pace University - Lubin School of Business. Farah also has a bachelor's degree in English from Pace University - Lubin School of Business.