Evanne Ellis, MMR, is a seasoned research professional with extensive experience in strategic consumer insights and marketing research. Currently serving as a Senior Researcher at Dave since July 2022, Evanne leads qualitative and quantitative research initiatives to inform product and marketing strategies, notably contributing to a brand refresh through multi-stage research. Previous roles include Senior Consumer Insights Researcher at Zwift, where Evanne directed a cross-functional team to enhance event engagement, and Consumer Insights Scientist at American Family Insurance, where Evanne designed impactful research that forecasted significant sales opportunities and informed product development. Earlier positions include Research Manager at TNS and Research Associate at GfK, demonstrating a strong foundation in delivering actionable insights across various industries. Evanne holds a Master of Marketing Research from Southern Illinois University Edwardsville and possesses a diverse educational background in business and international management.
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